Inspiration: Paper Illustrations by Eiko Ojala

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Eiko Ojala is a illustrator and graphic designer. He lives in Tallinn, Estonia. He works mostly digitally and draws everything by hand. Within his work process Eiko likes to study the forms of shapes, and to work closely with light and shadow. He likes to keep his illustrations minimal and well-advised. Eiko combines consummate craftsmanship with a healthy sprinkling of wit. – See more at: http://abduzeedo.com/paper-illustrations-eiko-ojala#sthash.1kvQRNEM.dpuf

Font of the week: Estander by Luciano Vergara

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Today’s font of choice, Estandar, was created by graphic and type designer Luciano Vergara. Available from HypeForType, the Estandar is described as being ‘a retro and vintage wayfinding sans serif font, inspired by old signage in central park and Europe’.

Estandar Regular is available as a free download fromHypeForType, where other weights of the font family can also be purchased.

Opinion: Branding is dead. Packaging is the new black.

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Branding is well steeped in the marketing, design and advertising industries and you hear about it everywhere and let’s be honest, it’s a bit of old news. It’s been the buzzword ever since advertising went a bit cold after the 80′s and 90′s. People needed another way to compete beyond the razzle and dazzle entertainment of advertisements. So branding was born, as a ‘new and better’ way to connect with the people that you want to buy your product.

Inspiration: 2014 iPhone Photography Awards

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With the advent of ever-improving smartphone camera technology, the digital SLR’s exclusive dominance in the world of quality photography is slowly crumbling. Smartphone users around the world are proving that a good photographer’s eye is far more important for taking a good photograph than your photographic hardware, so the IPPAWARDS (iPhone Photography Awards) were created to recognize their efforts.

The photos in this competition, which was organized by Apple, need to have been taken with an iPhone, iPod or iPad and cannot have been edited on any way by desktop software (device-based apps are allowed).

Take a look at the winners – maybe they’ll inspire you to take an amazing photo with your own smartphone!

Inspiration: 22 Powerful animal ad campaigns to make you think

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These advertisements address different types of issues, but they’re all about giving a voice to the voiceless. Most of us love animals, and yet we remain ignorant of or apathetic towards the abuse of domestic or circus animals or the extinction, poaching and over-harvesting of wild populations. If you’re an animal lover, consider putting your time or your money behind one of these noble campaigns!

There are lots of powerful animal ads out there, so if you’ve seen one that we missed, share it with us at the bottom of this post!

Font of the week: Fabrica by Alvin Kwan

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Fabrica is a deceptively simple sans serif typeface optimized for screen display on handheld devices. With its optimal quality and legibility, Fabrica proves to be highly efficient for small screens. Its details are drawn from the more systematic constructed Neo-Grotesques, giving it a neutral tone of voice. Above all, Fabrica’s beauty is found in its functionality.