corporate identity

Branding: Tokyo Cafe Rebrand by Marlon Mayugba

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Tokyo Cafe is a casual Japanese cafe that serves a combination of western and Japanese dishes and desserts. Designed by Marlon Mayugba who’s goal with Tokyo Cafe was to create an identity based on simplicity and elegance. The design execution created a modern cafe feel with a fine dining flair.

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Inspiration: Daniel Hopwood branding by Two Times Elliott

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Daniel Hopwood Identity

Identity work for London-based interior design practice Daniel Hopwood. The project included logo generation, (with custom logotype and pictorial mark), stationery set and responsive website design and build.

Print processes such as blind de-bossing and a reduced colour palette were used to compliment his exclusivity within the market and help cement his position. Using 100% recycled paper stocks of varying weights and shades, help reinforce his practices beliefs of sustainability and quality.

Book review: Area by Anthon Beeke

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I have long regarded this as my ‘design bible’, and that’s not just because of it’s size. Area 2 has been released as well, but could not let this one go unmentioned.

This image-filled book presents the work of 100 of the world’s most innovative emerging graphic designers, showcasing work from such wide-ranging projects as corporate identity, poster design, book design, packaging, typography and CD cover design. The 100 designers were selected by a distinguished group of 10 curators from around the world, all highly established and influential figures in the field of graphic design. Each curator selected and wrote about 10 exciting talents whom they consider to have made a name for themselves on the international scene over the last five years. More than 1, 500 colour images illustrate the projects, accompanied by concise, illuminating texts by the curators.